PROJECT

Let’s Negotiate

An Interactive Augmented Book

This book, available in both English and Italian, addresses an essential aspect of our everyday lives: negotiation.

We negotiate more often than we realize, whether making far-reaching decisions or handling everyday matters, both in the workplace and at home. Negotiation is an invaluable skill that everyone engages in at some point. Yet not everyone knows how to negotiate, and even fewer are willing to do so. In fact, people’s attitudes toward negotiation are still complex and ambiguous.

This book will clarify the value of negotiation skills and guide you in learning how to negotiate effectively by following a unique approach grounded in the principles of innovative pedagogy.

In this spirit, we invite you not only to read the book but also to "make it your own".

You’ll interact with the book through a combination of formats and tools. Specifically, there are two types of content: static (available in print and online) and dynamic (online only). For the static content, you’ll read about the most fundamental aspects of successful negotiation, case studies, and instructions on what to do in the next steps. In the dynamic sections, you’ll find several interactive activities: you can watch video interviews with experts, take quizzes included in the video interviews, complete interactive open-ended questions, and create your own diary.